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The CMO Institute Names Emulex CMO Steve Daheb One of the Top 10 CMOs of 2009
Institute Recognizes Daheb for Vision and Leadership in Rebranding the Company
COSTA MESA, Calif., April 22, 2010 - Emulex Corporation (NYSE:ELX) today announced that the Chief Marketing Officer Institute has named Steve Daheb, Emulex CMO and senior vice president of business development, as one of the top 10 Chief Marketing Officers (CMOs) of 2009 in this year's CMO of the Year awards. Daheb was recognized for his vision and leadership in rebranding and repositioning Emulex, by driving new corporate, channel, product and communications marketing strategies.
"I am honored to be recognized by the CMO Institute," said Steve Daheb, CMO and senior vice president of business development, Emulex. "This isn't an individual award. This award recognizes the incredibly hard work of the entire company who executed on our vision and provided a strong foundation of innovation and product leadership. I want to thank my team, as I believe that our marketing and communications programs have been instrumental in raising our visibility and tightening our rapport with customers, igniting our growth, and helping us establish a leadership position in new markets. I also want to thank my management who supported us in doing something different."
Recognizing that the storage networking industry was on the verge of a major shift, Steve utilized the opportunity to rebrand, reposition and establish the company as a thought leader by openly talking about Emulex's vision and the future of the industry. During his first year with the company, Steve and his team leveraged a combination of an aggressive social media campaign, public launch events, a more strongly-aligned and integrated marketing and communications team, and the creation of a unified message relevant to all audiences, including customers, investors, partners and the public.
"This recognition of Steve is even more significant given this award covers all industries and companies in North America," said Jeff Benck, chief operations officer, Emulex. "Emulex made a conscious decision to invest in our sales and marketing efforts through the recent economic downturn so we would emerge a better, stronger and even more relevant company. It's great to see Steve and his team now recognized for bringing Emulex's product innovation, strategy and forward-focused vision into the spotlight at a pivotal time for the company and the industry."
The Chief Marketing Officer awards recognize executives for best practices that transcend industry and technology boundaries and for demonstrating outstanding leadership across various disciplines of the marketing field. This year's honorees - which include marketers that overcame difficult economic headwinds to produce impressive results - were evaluated across several categories of performance, including: market orientation and customer intimacy, accountability for results, commitment to innovation and overall contribution to the success of their company.
To learn more about Emulex, please visit: www.emulex.com
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About Emulex
Emulex is the leader in converged networking solutions for the data center. Our Connectivity Continuum architecture provides intelligent networking services that transition today’s infrastructure into tomorrow’s unified network ecosystem. Emulex provides a single framework that intelligently connects every server, network and storage device within the data center. Through strategic collaboration and integrated partner solutions, Emulex provides its customers with industry leading business value, operational flexibility and strategic advantage. Emulex is listed on the New York Stock Exchange (NYSE:ELX) and has corporate headquarters in Costa Mesa, California. News releases and other information about Emulex Corporation are available at www.emulex.com.
Emulex Safe Harbor Statement
“Safe Harbor” Statement under the Private Securities Litigation Reform Act of 1995: With the exception of historical information, the statements set forth above include forward-looking statements that involve risk and uncertainties. These forward-looking statements include, among other things, statements regarding future events and future performance. Emulex wishes to caution readers that a number of significant factors could cause actual results to differ materially from those in the forward-looking statements. Those factors include changes in economic and industry conditions and the effects of ongoing global economic uncertainty, changes in end user demand for technology solutions; the effect of any actual or potential unsolicited offers to acquire Emulex; Emulex’s dependence on a limited number of customers and the effects of the loss of, or decrease or delays in orders by, any such customers, or the failure of such customers to make payments; the rapidly changing nature of technology, evolving industry standards and frequent introductions of new products and enhancements by competitors; the effect of rapid migration of customers towards newer, lower cost product platforms; slower than expected growth of the storage networking market or the failure of Emulex's Original Equipment Manufacturer (“OEM”) customers to successfully incorporate Emulex products into their systems; delays in product development; the highly competitive nature of the markets for Emulex’s products; Emulex’s ability to gain market acceptance for its products; any inadequacy of Emulex’s intellectual property protection or the potential for third-party claims of infringement; Emulex's ability to attract and retain skilled personnel; and the Emulex's reliance on third-party suppliers. These and other factors which could cause actual results to differ materially from those in the forward-looking statements are also discussed in Emulex’s filings with the Securities and Exchange Commission, including its recent filings on Forms 8-K, 10-K and 10-Q. Statements in this release are based on current expectations and Emulex undertakes no obligation to revise or update any forward-looking statements for any reason. All trademarks, trade names, service marks, and logos referenced herein belong to their respective companies.
