Emulex Blog: Down to the Wire @ IBM®

Imagine a World Without Marketing

Posted May 22nd, 2009 by Tom Boucher

…it’s easy if you try.

Recently in the events we’ve held out with the IBM technical community here in the United States & Canada we’ve come across an unusual situation.

Apparently, a fibre channel adapter competitor of ours has decided it’s time to educate the world on the evil’s of heat sinks. That’s right, those innocuous little things that have been on computer components, cars, trucks, motorcycles, and any other mechanical device that generates heat for decades have secretly been trying to destroy us. They’ll starve air from your computer, make it hard to push air through, sorts of crazy claims.

Also according to them we’ve got nothing but a bag full of idiots in our engineering & development organization because we put heat sinks everywhere. They clearly know more than we do because they can make chips that don’t need heat sinks.

As a technical computer professional when you run across something this stupid you wonder what on earth they were thinking, and what kind of engineering they have that would allow them as a company to make such ridiculous claims. Especially when the company they level the claims at happens to have quality engineering people and a thermal imaging camera laying around. As the saying goes, a picture is worth 1000 words.

The ridiculous claims start with how hot we are, and we have to use a heat sink and they don’t. So what happens when you pull our heat sink off, turn on a computer and put some cards in it? I’ll let you know, because we’re doing that right now. A little sneak peak is on the same workload, it’s pretty toasty on both cards however even without a heat sink our card is cooler.

elx heatq-heat

Once the data is all finished, I’ll provide the workload, the server, and the ambient input temperature for the entire test.

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